Recently, Lufthansa's Singapore office launched a new initiate, a brand-new travel inspiration online experience that's supported by Globaleur, a SaaS travel tech & content provider. As a prestigious and forward-thinking airline brand, Lufthansa has a reputation for excellence in user experience and staying at the forefront of digital trends in the travel industry. By leveraging Globaleur's curated selection of travel inspirations, Lufthansa's Singapore office now offer a seamless and engaging platform for travelers to discover new destinations and plan their next adventure.
Digital Platform Enhancement
Globaleur provided Lufthansa with a digital experience of viewing various travel content, including Points of Interest (POI) information of flight destinations, enriching the airline's online resources with essential travel insights. This enhancement addresses the previous lack of engaging travel information, offering Lufthansa's passengers a more informative and inspiring travel guide information for their journeys.
• Explore Europe's Finest: Globaleur provides an enriching exploration of 10 of Europe's most captivating cities, presenting travelers with an access to comprehensive travel information.
• Interactive Maps and Insights: Globaleur provides travelers with access to detailed maps and insightful information on a wide array of POIs, from iconic landmarks to local favorites.
• Tailored Travel Experiences: Our intuitive platform is designed to cater to your travel preferences, offering personalized recommendations that promise an authentic exploration of cities.
• Data Analytics: While users interact with the website, the website helps to
Today, users can find this feature on Lufthansa's Singapore website hompage. A banner on the homepage guides users to a travel inspiration page, which incorporates widgets supplied by Globaleur. Additionally, Globaleur offers a variety of widgets to Lufthansa aimed at enhancing the user experience for passengers throughout their entire digital journey. An example of this is a widget that highlights popular activities for their upcoming trips.
Benefits for Lufthansa and Its Passengers
The partnership yields great advantages for both Lufthansa and its passengers. Passengers benefit from access to curated destination guides and detailed information on popular things to do. For Lufthansa, the enriched digital content creates more opportunities for user engagement, potentially leading to increased flight bookings. Additionally, user travel preferences and trends add great value to the Lufthansa marketing & analytics teams.
Strategic Market Expansion
This collaboration represents a key milestone in Globaleur's strategy to expand its market presence globally. By working with Lufthansa German Airlines, Globaleur not only reaches new customer bases but also highlights the critical role of personalized travel experiences in the competitive airline industry, demonstrating the potential of innovative, customer-focused solutions to shape the future of air travel.
About Globaleur
Globaleur, a pioneer in the travel technology landscape, is revolutionizing personalized travel with its advanced AI-driven solutions, tailor-making journeys to fit individual preferences. Leveraging artificial intelligence, Globaleur delivers customized travel recommendations, streamlining the planning process into an effortless experience. Showcased at the prestigious IATA's WPS Conference 2022, Globaleur's innovative approach emphasizes enhancing passenger engagement, setting new standards in travel planning. Expanding into the Middle East market through a strategic partnership with The Private Office of Sheikh Saeed bin Ahmed Al Maktoum, Globaleur is on a mission to transform global travel experiences. Participating in Travel Tech Asia 2023, the company cements its status as a leader in travel technology, committed to providing cutting-edge solutions that cater to the dynamic needs of modern travelers, making Globaleur the quintessential companion for the future of travel.
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